The absolute most important factor that will ensure you have the biggest and best possible impact when you are marketing your brand is CONSISTENCY. And this means consistency throughout the whole CUSTOMER EXPERIENCE. So every interaction your ideal customer has with your brand reinforces your…
Archive for August, 2013
What’s the point of having a marketing plan if it’s always changing?
What does dynamic mean mummy? Well, it means changing and moving. For a 5 year old I felt like this was a descriptive enough answer that would give her the context she needed for the word. Afterwards I couldn’t help thinking about what a great…
