A guest post written by Cassie Jene Hardly anything is original anymore. Whatever you are selling in business, whether it is a product or a service, in real life or online, there is someone else (actually quite a number of others) doing the same. We…

It’s not that hard is it? Marketing is all about building relationships with your customers and that usually starts with acknowledging their presence somehow.  And if you can do it in person even better! Around the corner form my house the 2 closest petrol stations…

I think this is one of the most misunderstood concepts in marketing – what exactly is ‘good value’? The first answer to this is that value DOES NOT EQUAL cheap / inexpensive / lowest price. Unfortunately thats what many people think. To answer this question…